With technology growing by leaping and bounds, business owners need to shift gears and connect their business with the internet. The easiest way to achieve that in today’s internet landscape is by leveraging the power of WordPress. Today, people from all walks of life prefer online shopping and hence, you need to have an effective online presence that can make your business stand out from the rest.
The first thing you need is a website that can effectively showcase the products and/or services you have to offer. Though there are various platforms through which you can get your website developed, utilizing WordPress makes absolute sense as there are more than just a few benefits of this particular platform.
- Simple and quick to use – This feature helped WordPress surpass competitors such as Drupal or Joomla and become the preferred choice of web developers worldwide, removing the need to know HTML, CSS, and other technologies. If you don’t want to deal with code, you don’t have to.
- Stable and innovative — WordPress, like your phone, keeps up with the latest technology, trends, and user needs. Regular updates ensure that your CMS remains relevant, that problems are fixed, and that new helpful and interesting features are added on a regular basis.
- Appealing design possibilities — WordPress has thousands of dedicated themes, many of which are free, allowing you to tweak and personalize your creation as you see fit. If you don’t find something you like, EDG.tech’s expertise can bring the required kick to your design and help you get your idea to market.
- Flexibility – You may choose from over 22,000 plugins and thousands of themes to give your website a fresh look or adjust it to the ever-changing online media trends.
If you’re looking for re-targeting on Facebook, Pixel Your Site might be the plugin for you.
Installing specialized tools like these in other CMSs might be quite difficult. WordPress has a library of plugins for a range of purposes that can be installed in a matter of minutes.
Before you install it on your website, make sure you read the reviews and that it is regularly updated. - Search Engine Optimization (SEO) – WordPress simplifies the use of H1, H2, and H3 tags, the use of keywords in your website URL, and supports plug-ins such as SEO Ultimate, Yoast WordPress SEO (Our favorite), as well as others. If you invest the time and money creating a website for your customers, don’t you want to make sure they can discover it?
- Structure – The structure of WordPress is one of the characteristics that contribute to its SEO readiness. Websites with a clear structure run faster, and users appreciate fast-loading websites. In addition, WordPress permits the building of XML sitemaps, which inform Google’s bots.
- Simple content management — Managing material has never been easier, and you can further simplify things by assigning editors, writers, and administrators and limiting their flexibility.
- Community — WordPress development services aim at preferring communities and membership-based websites and do not necessitate specialized knowledge, as do proprietary software and other tools that internet website designers may employ.
- Capability to share – Sharing is now easier than ever in the massive WordPress community. You have social media widgets and everything that you’ll want to link your social media accounts to your website and disseminate your data across several platforms.
- Open source – Open source software is software whose source code is available for anyone to modify or improve. WordPress, as open-source software, is constantly enhanced by thousands of developers all around the world. This has drawn considerable interest from developers who want to provide new features to the platform. Every day, these developers generate a slew of new plugins that make WordPress more convenient and helpful.
- Responsive — If you really want your website to adjust to the device from which it is viewed and provide your visitors with a memorable experience, whether from a smartphone, tablet, or desktop computer, this CMS is your best option.
- Functionality – Whereas most HTML website builders just provide basic functionality, WordPress takes the notion a step further by providing themes and plug-ins that make it simple to modify your website and improve the user experience.
We here at EDG.tech believe so fully in the power of WordPress we have built our online brand on the WordPress platform. If you have any questions or ideas, why not reach out to us today!
